Irshad Kamil is an Indian poet and lyricist. His songs appear in Bollywood films including Jab We Met, Chameli, Love Aaj Kal, Rockstar, Aashiqui 2, Raanjhanaa, Highway, Tamasha, and Jab Harry Met Sejal.
The Situation :
Irshad Kmail wants to showcase the other side of him other than Poet. That’s the reason he want the traffic on his YouTube Channel.
Our Value Add
We recognized his genera of content, unique expertise, and what he can best provide to the audience, studied the present audience and his desired prospects, and studied the platform’s direct competitors with similar type of content.
Developed a proper SEO structure for his content, properly optimised his existing channel, from channel SEO to trailer, and much more.
Provided a good market-relevant content strategy and executed the regular content optimization tasks well.
In addition, we recommend pivoting content based on changing market demand.